LeadLoom / residential home services

Content that builds trust. A clear next step.

For multi-location residential HVAC and plumbing operators: short-form content, one clear customer path, and ready-to-use follow-up copy—built around the service priority your team needs to move now.

Content + inquiry path + follow-up copy

leadloom / campaign map

Monthly campaign focus

Make the seasonal offer easy to see and act on.

Content batch

16

Short-form videos

Customer path

01

Approved destination

THE PIPELINE

Content → attention → customer conversation

HVAC / plumbing / local expertise / approved inquiry paths

01 / the operating system

Turn local attention into a customer next step.

One focused campaign at a time—so your team has a clear priority, an approved destination for interested customers, and copy ready for the handoff.

01

Focus the signal

Choose one priority service, market, offer, or homeowner question for the month.

02

Build the content

Turn approved source material and expertise into channel-ready short-form creative.

03

Create the next step

Give that attention one clear, client-approved inquiry destination.

04

Prepare the handoff

Deliver follow-up copy your team can use when an interested customer reaches out.

02 / monthly engagement

A focused system for the priority in front of you.

Clear scope, a consistent content rhythm, and boundaries that keep the work dependable.

01 / LeadLoom offer

Signal

$500/mo

For a single-market operator that needs a disciplined publishing cadence.

  • 8 short-form videos per month
  • One content focus per month
  • Caption and on-screen CTA copy
  • One monthly planning and review call
  • Client-owned publishing and inquiry handling
Discuss this scope

02 / LeadLoom offer

Recommended

THE PIPELINE / Growth

$1,000/mo

For teams that need consistent content and one clear way to route attention into conversations.

  • 16 short-form videos per month
  • One campaign focus per month
  • One customer inquiry path
  • Follow-up copy for one inquiry flow, up to 3 attempts
  • Caption and on-screen CTA copy
  • One monthly planning and review call
Map your next campaign

03 / LeadLoom offer

Market

$2,500/mo

For operators coordinating multiple markets, seasonal priorities, or campaign tracks.

  • 32 short-form videos per month
  • Up to 3 campaign focuses or market adaptations
  • Up to 3 customer inquiry paths
  • Follow-up copy for up to 3 inquiry flows
  • Monthly review and one mid-month check-in
Discuss this scope

03 / start-right safeguard

A practical first 30 days.

The first month is a setup and delivery period: align on one priority, approve the campaign direction, deliver the first batch, and reset around what your team learns.

Delivery safeguard

If agreed first-month deliverables are not provided after LeadLoom has the needed approvals and source materials, we continue work at no additional service fee until those deliverables are complete.

This is a delivery safeguard, not a performance guarantee. It does not cover delays caused by missing client inputs, unapproved claims, platform outages, or changes outside the agreed scope.

04 / what is included

Focused by design.

LeadLoom creates strategy, scripts, edits, captions, CTA copy, and the agreed campaign assets. Your team supplies or approves source footage, service details, offers, brand access, and required compliance language.

Packages do not include on-site filming, media buying, social-community management, CRM setup, inbox monitoring, call handling, dispatch, sales follow-up, web development, or platform subscriptions unless separately scoped in writing.

A customer inquiry path directs people to an existing or separately approved destination. Follow-up copy is delivered for your team to implement; LeadLoom does not access private customer data or operate your sales process.

One consolidated revision round per monthly content batch is included. New direction after approval becomes the next month's focus or a separate project.

Ready when your team is

Find the service, market, or offer worth building next.

We'll identify one priority and map a focused monthly content-and-conversion campaign around the way your team already handles inquiries.

Open to a 15-minute Pipeline Map?